narrative

props character theory

The hero: Batman
The dispatcher/the donor: Commissioner Gordon
The princess: Rebecca 
The villain: The Joker

todorov's equilibrium

equilibrium: the equilibrium is the opening scene of peaceful Gotham city.
disequilibrium: The disequilibrium is the thugs robbing the bank.
New equilibrium: The new equilibrium is at the end when Batman defeats the Joker.

barthes codes 

Action code: The action codes in this are when the thugs are in the car are getting their guns prepared as well as when the man we know something is going to happen that will involve violence and disruption to the city of Gotham.

Enigma code: The enigma code is the masks that the characters are wearing as it gives us no knowledge of their identities and their true intentions, also the man who was standing on the corner with the mask in his hand is shown as mysteriously powerful compared to the other robbers just from his positioning.

barthes codes

• The villain: School boy
• The Donor: The headteachers deputy head
• The Helper: Teachers
• The Hero: The headteacher

There is an action code when one school  boy is about to punch another. there is a sort of a disequilibrium as there is tension.

Roland Bathe:

Enigma code: 

the  'rule' that anyone is allowed to do anything they want because of their personal anger and the thought of them inflicting their pain on others 

Action code:

 the shootings and violence are the action codes. 

Todorov Equilibrium:

Equilibrium: The atmosphere and setting of America before the purge, being to live without this 24 hour rule place by the government.

New Equilibrium: after the purge, when everyone gets back to normal and killing is no longer legal and people can casually carry on living knowing their is some safety provided by the national services.

props character theory

the villain: all the people who seek to take other peoples lives

the donor: the people he is helping are actively also helping in the resolution. 

the princess: the female her sister and the couple that the hero is trying to save. 

the dispatcher: the person who sends them into the task is actually partly the two females granddad and also the hero who finds it in himself to help, on a humanitarian basis.

the hero: the protagonist is the main character, the man helping the group of people survive and assists them in keeping alive.

blog feedback learner response

OBETTO, Lele

WWW: There is some promise in the work you have posted – your RBK 50 Cent analysis contains a couple of good points and your media consumption audit shows you engage with different media platforms.

EBI: However, overall your blog is extremely concerning – mainly due to the sheer amount of missing or incomplete work. You are missing an additional advert analysis of your choice, the institution work is incomplete and you do not highlight or use much media terminology. Your media consumption audit suggest you don’t particularly engage in the media and this will make the highest grades almost impossible to access. Overall, your blog suggests a lack of organisation which is a major worry in Media – the coursework is crucial and this blog suggests you will struggle to manage the workload.

LR: Firstly, complete all the missing work – by Monday. Next, reflect on your first month of AS Media. What is your strongest piece of work so far? What is your weakest? What specific skills or knowledge do you need to develop over the rest of the course?

i would say the first month of media has gone the most efficiently and i have lacked organisation when attempting to complete pieces of homework to a sustainable level. i would say the institution task where we needed to complete and construct a presentation was my strongest task. my weakest piece of work was the introduction to media, and i think i need to develop dyers lines of appeal as this could be a key element when preparing for the exam part of media.

Brand values

brand: premier league

the premier league is a English football association in which 20 refined clubs play each other twice during the period from august to may to determine the outcome winners of the title. The premier league is a hugely supported corporation as it brings the support in England of each club to a maximum high. Games are generally played in the afternoon of Saturdays and Sundays which ensures more of a chance for people to attend if they are holders of tickets.
brand value - elite people or experts
premier league in one word- passionate sporting league with huge support internationally

institution- MTV

The MTV brand is a very visual brand,it comes across side by side with popularity and elite people in terms of entertainment. The entertainment channel have certain brand values which would be about quality, lifestyle and success and personnel. MTV fit into several of Dyer’s lines of appeal: Rich, luxurious lifestyles - aspirational-MTV aspire people to be just like there brand. Self-importance & pride- .Comedy & humour- MTV produce comedic and humorous shows to keep there brand in track with the everyday ongoings.
The MTV brand is about quality with a reality check and ensuring entertainment purposes for the public. 
MTV in one word: Reality.


YouTube is used by millions of people internationally every day and to many, using YouTube is part of their daily routine. It allows people to share interests, talents and social references with the different people and allows them to explore other peoples interests. YouTube fits into Dryers line of appeals such as successful people as there have been many people who are successful uploading videos on to You Tube and earned a living from this and have also been able to pursue their talents as a career through the site. It can also fit into art, culture and history, and comedy and humour as all those aspects are accessible on You Tube. 
YouTube allows the world to share their interests and experiences.
YouTube in one word- distributing

McDonald s is a family restaurant which aims to please everyone with their varied menus and kids meals. They also do provide drive-thru service. In order to keep their line of cheap but effective food interesting, they create American style burgers each week to get people to come more often, or they bring in the monopoly styled competition to get people to buy more of their food for a chance to win prizes. They see themselves as a family restaurant because they create such an atmosphere with their Happy Meals and toys for the kids and a variety of burgers, wraps and salads for adults. 

McDonald's brand is all about happy families with providing cheap but reasonable quality to customers

Mcdonalds in one word- fast food

 costa coffee is the nations favorite coffee shop and the largest and fastest growing coffee shop chain in the UK . they've trained long and hard to be able to serve you there range of magnificent coffees on a regular basis.Its brand values would be about quality, lifestyle and as you can . Costa fits into a few of Gillan Dyer's lines of appeal. Successful careers would be one of them as a lot of costa's customers are middle - aged business men and women. Also elite people as costa's beverages are aimed at middle class people who are relatively wealthy..
  Costa coffee is about good quality beverages.
 costa in one word- superb on the go beverage service