the premier league is a English football association in which 20 refined clubs play each other twice during the period from august to may to determine the outcome winners of the title. The premier league is a hugely supported corporation as it brings the support in England of each club to a maximum high. Games are generally played in the afternoon of Saturdays and Sundays which ensures more of a chance for people to attend if they are holders of tickets.
brand value - elite people or experts
premier league in one word- passionate sporting league with huge support internationally
institution- MTV
The MTV brand is a very visual brand,it comes across side by side with popularity and elite people in terms of entertainment. The entertainment channel have certain brand values which would be about quality, lifestyle and success and personnel. MTV fit into several of Dyer’s lines of appeal: Rich, luxurious lifestyles - aspirational-MTV aspire people to be just like there brand. Self-importance & pride- .Comedy & humour- MTV produce comedic and humorous shows to keep there brand in track with the everyday ongoings.
The MTV brand is about quality with a reality check and ensuring entertainment purposes for the public.
MTV in one word: Reality.
YouTube is used by millions of people internationally every day and to many, using YouTube is part of their daily routine. It allows people to share interests, talents and social references with the different people and allows them to explore other peoples interests. YouTube fits into Dryers line of appeals such as successful people as there have been many people who are successful uploading videos on to You Tube and earned a living from this and have also been able to pursue their talents as a career through the site. It can also fit into art, culture and history, and comedy and humour as all those aspects are accessible on You Tube.
YouTube allows the world to share their interests and experiences.
YouTube in one word- distributing
brand value - elite people or experts
premier league in one word- passionate sporting league with huge support internationally
institution- MTV
The MTV brand is a very visual brand,it comes across side by side with popularity and elite people in terms of entertainment. The entertainment channel have certain brand values which would be about quality, lifestyle and success and personnel. MTV fit into several of Dyer’s lines of appeal: Rich, luxurious lifestyles - aspirational-MTV aspire people to be just like there brand. Self-importance & pride- .Comedy & humour- MTV produce comedic and humorous shows to keep there brand in track with the everyday ongoings.
The MTV brand is about quality with a reality check and ensuring entertainment purposes for the public.
MTV in one word: Reality.
YouTube is used by millions of people internationally every day and to many, using YouTube is part of their daily routine. It allows people to share interests, talents and social references with the different people and allows them to explore other peoples interests. YouTube fits into Dryers line of appeals such as successful people as there have been many people who are successful uploading videos on to You Tube and earned a living from this and have also been able to pursue their talents as a career through the site. It can also fit into art, culture and history, and comedy and humour as all those aspects are accessible on You Tube.
YouTube allows the world to share their interests and experiences.
YouTube in one word- distributing
McDonald s is a family restaurant which aims to please everyone with their varied menus and kids meals. They also do provide drive-thru service. In order to keep their line of cheap but effective food interesting, they create American style burgers each week to get people to come more often, or they bring in the monopoly styled competition to get people to buy more of their food for a chance to win prizes. They see themselves as a family restaurant because they create such an atmosphere with their Happy Meals and toys for the kids and a variety of burgers, wraps and salads for adults.
McDonald's brand is all about happy families with providing cheap but reasonable quality to customers
Mcdonalds in one word- fast food
costa coffee is the nations favorite coffee shop and the largest and fastest growing coffee shop chain in the UK . they've trained long and hard to be able to serve you there range of magnificent coffees on a regular basis.Its brand values would be about quality, lifestyle and as you can . Costa fits into a few of Gillan Dyer's lines of appeal. Successful careers would be one of them as a lot of costa's customers are middle - aged business men and women. Also elite people as costa's beverages are aimed at middle class people who are relatively wealthy..
Costa coffee is about good quality beverages.
costa in one word- superb on the go beverage service
Costa coffee is about good quality beverages.
costa in one word- superb on the go beverage service
No comments:
Post a Comment